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Reading is an exercise & skill that is often overlooked by the majority of the music industry. With so many producers solely focused on the creation of their new tracks, they don’t tend to spend much time reading about music theory, or marketing strategies that will accelerate their career at a rapid pace. Reading [...]
Conferences within the music industry are one of the single best locations to network and build better relationships with influential people. There are now multiple conferences set up around the world that offer great opportunities for artists and industry professionals alike. From ADE to IMS, there are a wide variety of options. By far [...]
Held annually in March, Miami Music Week remains an integral aspect of the electronic music industry and looks set to continue to have a huge influence way into the future. There are three main aspects to the event, the Winter Music Conference (WMC), Miami Music Week (MMW), and Ultra Music Festival. WMC and MMW [...]
Over the past 5-10 years, it is undeniable that smartphones have been a game-changer in the way in which we communicate with other people around the world. With the ability to instantly message anyone on the planet, record 4K video, and manage social media profiles all from the touch of a screen, technology has [...]
Podcasts are a great way of creating content around a subject you love. If you’re a music producer, you could create one around music production tips. If you’re a journalist, you could create one around interviews. The possibilities are pretty much endless. But you might be surprised as to how easy it can be [...]
The use of personalised video in sales has become increasingly popular over the last couple of years. Brands have found that sending personalised video messages to individuals can be key in selling high-priced products. The basis is to connect with fans in order to build a connection between them and your brand. Through this [...]
In the world of electronic music, some of the most influential opinions come from those in charge of the leading blogs. With each of the top outlets commanding a huge audience, being featured on any of the leading websites can be hugely beneficial for your brand. Most of the blogs cover multiple subjects, from [...]
Online dance music magazines or blogs have become a highly prominent element of the music industry. Countless music fans look to these platforms to stay up-to-date with the latest music and they are considered influencers in the fast-paced world of dance music. These online platforms move at a much faster pace than traditional magazines [...]
Despite SoundCloud’s recent shortcomings, it ultimately still stands as one of the premier streaming platforms amongst DJ’s and producers. Its simplicity and convenience provide a great platform for start-up artists to begin sharing their music. While platforms such as Spotify and Apple Music are more profitable and (as a general consensus) preferred by consumers, [...]
Let’s just put one thing into perspective. A lot of people under 25 don’t want to do cliche jobs such as being an accountant. Instead, they want to be a YouTuber/influencer etc. The world is being consumed by technology: Uber consumed the taxi business, Airbnb has disrupted the hotel industry, and social media is [...]
