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Brand partnerships can bring an abundance of growth to your career in many ways. By collaborating on projects with brands, you and your content will be exposed to a variety of crowds. Collaborating with a brand will not only propel the brand to achieve more exposure but will also do the same for you. [...]
One of the key components to succeeding as a producer these days is your ability to network. Making connections can help you unlock doors that your music sometimes cannot, and by having friends in high places, your name will soon spread through the industry. Getting to know other producers and people in the same [...]
Do you use Instagram videos in your marketing? With the social media app's new feature, IGTV, now in full flow, here is what you need to know about successfully using the platform for marketing purposes. Set up your channel Videos must be in vertical or portrait mode. The ideal size ratio is 9:16, but a [...]
So your biography is written, your press shots have been approved, and your social media accounts are good to go. But being a producer of DJ in 2018 is about so much more than just building your fanbase, and the hardest part - for even the world’s biggest superstars - comes in learning how [...]
Making a sustainable career from DJing relies on a lot more than just your mixing skills and track selection; you’ll also need to know how to promote yourself as a brand. Social media is one of the most important tools you can use to build your career. Whether it’s using it to get bookings, [...]
Have you ever looked at an iPhone, and wondered how Apple manage to sell so many? Have you ever wondered how Apple are able to brand themselves so well to a point in which they’re able to charge thousands of dollars for a phone? Apple’s marketing department is filled with creative geniuses which are [...]
According to the dictionary, self-awareness is a “conscious knowledge of one’s own character, feelings, motives, and desires.” Essentially, it’s an understanding of what you want in your life, and understanding your own psychology so that you can achieve your ambitions. Within the music industry, this practice is extremely important. It allows you to find [...]
You don’t need to be a selfie queen or an amazing photographer to grow your audience on Instagram. Instead, a lot of the growth is focused on strategy. Here are some strategies to help you with your Instagram engagement and growth. Optimize your hashtags Hashtags are undoubtedly a great way to get discovered by [...]
As many producers will be aware, the prospect of getting attention from social media platforms such as Instagram is not an easy process. However, the “stories” feature is a tool that allows people to connect with their audience outside of the main news feed. In this article, we’re going to discuss some capabilities of [...]
As a dance music producer, your images are a key part of your branding as well as your online image in general. You could think about press photos for example or images that have been shot by a photographer at an event where you have performed, but there’s a lot more to it. If [...]
Live video streaming is a fun, engaging way to connect with your subscribers and grow your audience. You can share your story and allow others to connect and engage with you in real time. But Messenger bots allow you to create a personalized “choose your own adventure” experience. You can also leverage bots to provide people with relevant [...]
Live video streaming is a fun, engaging way to connect with your subscribers and grow your audience. You can share your story and allow others to connect and engage with you in real time. But Messenger bots allow you to create a personalized “choose your own adventure” experience. You can also leverage bots to provide people with relevant [...]
As many producers will be aware, the prospect of getting attention from social media platforms such as Instagram is not an easy process. However, the “stories” feature is a tool that allows people to connect with their audience outside of the main news feed. In this article, we’re going to discuss some capabilities of [...]
According to the dictionary, self-awareness is a “conscious knowledge of one’s own character, feelings, motives, and desires.” Essentially, it’s an understanding of what you want in your life, and understanding your own psychology so that you can achieve your ambitions. Within the music industry, this practice is extremely important. It allows you to find [...]
Every month up to 1.5 billion people actively use the YouTube platform. The platform ranks second only to Facebook whose monthly active users reach 2 billion. YouTube is the market leader for video content, video sharing and video marketing. The potential audience for every video you upload is immense and for that reason, YouTube [...]
The age of the internet has revolutionized the way marketing is done. The ability to create a relationship with millions of fans around the world is at your fingertips. Utilizing this powerful tool will help you build a successful fanbase by raising brand awareness. Thanks to social media, there are a wide variety of [...]
Ever since its release in 2017, Fortnite has been a household name around the globe, quickly becoming one of the most famous games the world has ever seen. Particularly during the first year, the game had an unrivalled level of popularity, with many gamers of all ages becoming increasingly addicted to its battle royale [...]
The age of the internet has revolutionized the way marketing is done. The ability to create a relationship with millions of fans around the world is at your fingertips. Utilizing this powerful tool will help you build a successful fanbase by raising brand awareness. Thanks to social media, there are a wide variety of [...]
No matter what genre of music you produce, it is almost guaranteed that you are competing against thousands, if not millions, of other people trying to become successful within the same niche. Even if your music is incredible, how can you stand out from the crowd? How can you improve your branding to become [...]
Instagram is undoubtedly one of the largest social media platforms in the current landscape of our society. Owned by Facebook, the social media giant recently announced that Instagram, the photo and video content distribution platform, had approached 1 billion active monthly users on the site. To put things into context, that’s roughly 1 in [...]
