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When it comes to boosting your brand, one of the most helpful ways of achieving results quickly can be through the use of a PR firm. Companies like The Media Nanny, Get In PR, Urban Rebel, Listen Up!, and Global Publicity are all shining examples of PR firms who use their expertise to boost public profiles of artists, working with [...]
Annual conference Amsterdam Dance Event (ADE) continues to make an impact on artists, fans and industry professionals year after year.
In the modern age of music promotion, standing out from the crowd can be one of the toughest challenges that artists face. In a crowded market, the proactive prosper. So which websites can aid an artist the most? And which should be avoided? It’s time to take a look at the best possible music [...]
Facebook is a social platform in which people share content with their friends and family. Most often, the typical spam post of “Hey listen to my music” never seems to work. Instead, content that focuses on the social life of an artist seems to perform very well. For example, this could be a daily/weekly [...]
As an artist, growing a loyal fanbase can take a huge amount of time and hard work, especially if you are just getting started. It may be disconcerting at first, when you struggle to get your music heard by the masses, but with some strategy and targeted promotion, you will quickly see your audience [...]
Having your own website is a key aspect of promoting your brand as an artist, offering endless opportunities for reach. Putting together an exciting website that reflects your image is a fulfilling process, but it is all too common for websites to become neglected after being unveiled. A common misconception among artists is that [...]
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Simply sharing the link to the voting and requesting fans to vote for you is no longer a viable option and will not attract the level of votes that is necessary to achieve success.
Ever since the launch of YouTube, we’ve seen how it has helped so many people go viral just by an upload of a single video. Music videos and videos, in general, are key for promoting your content that can often go overlooked. We already know that YouTube has been a leading online video service [...]
A controversial talking point within the dance music community, there can be no doubt that DJ Mag's Top 100 DJs poll is enormously influential.
The Digilogue consists of a community driven by music in which they take on different initiatives to redefine the music and tech world. By connecting like-minded entrepreneurs and artists through events, The Digilogue has introduced people to different areas of music, tech, marketing, and more. The Digilogue community feels like home because of how [...]
A YouTube channel is a must for any dance music producer as it is the biggest online channel for music videos. You’ve probably tried to post a YouTube link on your social media and you may have noticed that it doesn’t reach a large audience. That’s because Facebook wants to keep everything in their [...]
Releasing a music video is an exciting time in your career as an artist, especially if it is your first. Bringing your music to life in visual form can be a hugely rewarding experience, and can generate an even bigger media buzz around your release. Not to mention, fans respond extremely well to music [...]
An integral aspect of marketing your brand online, livestreaming is a tool that can create a huge online reaction, quickly enabling you to reach a vast audience. Having been on the rise over the last few years, livestreaming is particularly popular in the gaming industry, but is quickly picking up pace in the music [...]
As one of the industry's most established artists, Armin van Buuren has retained an influential position in the industry for a much longer period of time than many of his fellow musicians.
Influencer marketing is now one of the most beneficial methods brands can use in order to further their message. By tapping into positive word of mouth, paying influential individuals to openly recommend a brand online is one of the most effective methods out there. In the music industry, many of the influencers that are [...]
As an artist, interviews will form a major aspect of your career. Although well-established artists may make the process look easy, many fresh faces struggle to perform well in interviews early on in their careers. Doing well in interviews is vital, as the portion of your audience that has not met you in person [...]
With so much focus on leading electronic music festivals and their stage hosts, brands now have more opportunities than ever for widespread exposure at events worldwide.
As Instagram begins to play an increasingly integral part in the careers of artists, it becomes more and more important to keep track of your own analytics. In order to improve your content and in turn, your campaigns, you need to constantly be checking back to find out more about how each of your [...]
