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Brand partnerships can bring an abundance of growth to your career in many ways. By collaborating on projects with brands, you and your content will be exposed to a variety of crowds. Collaborating with a brand will not only propel the brand to achieve more exposure but will also do the same for you. [...]
In a previous article we debated the benefits of hiring a ghost producer, and discussed the benefits of working with artists in order to achieve optimum creativity. Now, we’re going to look at current opinion within the industry, and whether it is now socially acceptable to use ghost producers, in contrast to previous years. [...]
Throughout the past few years, it has become undeniable that hip-hop and EDM are fusing together to create hybrid tracks of the two genres. With the likes of Tiësto teaming up with Post Malone, this movement within culture hasn’t gone unnoticed. Therefore in this article, we’re going to discuss why more EDM producers are [...]
Have you ever looked at an iPhone, and wondered how Apple manage to sell so many? Have you ever wondered how Apple are able to brand themselves so well to a point in which they’re able to charge thousands of dollars for a phone? Apple’s marketing department is filled with creative geniuses which are [...]
Over the past few months, we've seen multiple figures within the industry complain that the music industry is no longer profitable, and they wish it could go back to how it used to be. In reality, it’s more profitable than ever before. With brand partnerships and Facebook advertising for events taking centre stage, it [...]
A lot of producers want to collaborate with the best of the best. They want to get in amazing Spotify playlists, big YouTube channels and play the biggest shows and festivals around the world. However, the vast majority of the time, they have absolutely no idea how to go about getting collaborations in a [...]
Ghost production is something that is often frowned upon within the general EDM community. But with artists in other genres considering it to be a routine part of the music business, we decided to take a look at how being a ghost producer can benefit your career in order to raise funds to achieve [...]
Throughout the music industry, many music producers have ambitions to create a financial income from their music career. However, they often have absolutely no idea how to scale the revenue gained from their activities creating music for the entire world to enjoy. Despite their dreams to achieve big things within the music industry, and [...]
Throughout the music industry, many music producers have ambitions to create a financial income from their music career. However, they often have absolutely no idea how to scale the revenue gained from their activities creating music for the entire world to enjoy. Despite their dreams to achieve big things within the music industry, and [...]
Ever since its release in 2017, Fortnite has been a household name around the globe, quickly becoming one of the most famous games the world has ever seen. Particularly during the first year, the game had an unrivalled level of popularity, with many gamers of all ages becoming increasingly addicted to its battle royale [...]
The phrase “brand deal” is thrown around a lot these days with little meaning or understanding. It exemplifies the cohesion between the music industry and other parts of the private sector. Essentially, it’s the terminology used when a company pays you (the artist) to advertise their product. In this article, we’re going to break [...]
Within the electronic music industry, the Netherlands is famed for being the home of many of the biggest artists in the world, but also for playing host to some of the best events year-round. Artists such as Tiësto, Armin van Buuren and Hardwell have all emerged from the country, illustrating why it is viewed [...]
Timeless; adjective Meaning: not affected by the passage of time or changes in fashion. Synonyms: classic, ageless, permanent, everlasting, immutable. Perhaps the most poignant of all the official dictionary definitions of 'timeless' is the final word on the above list... Immutable. There is, after all, no finer way to describe CamelPhat's 2017 anthem, which [...]
With the velvety curtains of summer 2018 drawing to a close, another season has passed through the somewhat formulaic pattern of the dance music calendar, a flurry of events pierced annually by a series of jewels in the industry’s crown. But as this particular summer ends, dance music balances on the most delicate of [...]
"I don't know the right people in the industry..." That’s a complaint we've heard many times. Here are 3 reasons why you should not be worried: - everyone is connected to someone you already know (only-one-handshake-away) - everyone you need is on social media, so you can get in touch - we have a [...]
As Brazil’s most prominent electronic music producer, Alok Achkar Peres Petrillo, known by his stage name Alok, continues to exceed expectations and expand his influence globally. Having released an abundance of hit singles and received many accolades throughout his career, the young artist is a source of inspiration for many budding producers around the [...]
Being a musician isn’t just about the music, money, and shows, but is also about how much you give back to the community. One of the greatest things you can do is fuel communities and create a mutual support system. A relationship where you’re there for the people in various communities and they’re there [...]
We’ve all acknowledged that touring, releasing music, even making music comes at a price that often may be a bit too high, but what if there was a way to ease those costs? Brand sponsorships can benefit an artist in many ways, especially when it comes to filling your wallet and pushing you into [...]
It can be difficult for both brands and artists to find their next ideal collaboration just by looking online. Using this as a driving factor, 1Band 1Brand launched with an aim to be a matchmaker and more for brands and emerging entertainers. Being the bridge between both parties, they look to make the collaboration [...]
Unless you’ve been living under a rock for the past few months, you will have noticed Twitch take prominence over the live-streaming industry for gamers. With millions of people on the platform every single day, it comes as no surprise to learn that even music industry legends such as Drake are using it to [...]
